Jelly Roll, a singer from Antioch, Tennessee, held a pop-up show in the parking lot of his hometown Walmart as a part of his toy drive. Fans were asked to donate a toy in order to attend the free performance. People from as far as Knoxville came to make their donations and watch the show. Jelly expressed his personal connection to the cause, as he grew up in the area. Nashville Mayor Freddie O'Connell also attended the event. Jelly will be performing at the upcoming CMA Awards.
