Taylor Swift made a stylish appearance at the 2024 Super Bowl, wearing an outfit that paid tribute to Travis Kelce and the Kansas City Chiefs. She paired her look with a crystal-encrusted football clutch from Judith Leiber customized with Kelce's jersey number. Surprisingly, the bag was a gift from Shaquille O'Neal and the CEO of Authentic Brands Group, Jamie Salter. Shaq shared a photo on Instagram with Taylor Swift, revealing that they were behind the extravagant present. Before the game, O'Neal expressed his desire to meet Swift, calling her a "cultural icon" and wanting to shake the hand of greatness.

Dee Ocleppo Hilfiger, creative director of Judith Leiber, expressed her excitement at seeing Swift carry one of their creations. The football minaudière is a popular item, and Hilfiger expects more custom orders as women become more involved in the sport. The clutch that Swift carried features over 10,000 hand-set crystals and white enamel laces and took over 80 hours to complete. This is not the first time Swift received a Judith Leiber bag as a gift, as she previously received a shimmering microphone clutch from the owners of the Chiefs.