Taylor Swift gained more social media followers during Super Bowl 58 than both Super Bowl MVP Patrick Mahomes and her boyfriend Travis Kelce combined. Swift gained over 105,000 new Instagram followers on Super Bowl Sunday, while Mahomes gained 41,000 and Kelce gained 61,000. This shows Swift's immense popularity, even though she already has 281 million followers on Instagram. Fans of Swift praised her for bringing attention to football, and she was shown multiple times throughout the game. After the Chiefs' victory, Swift and Kelce were seen dancing together at an after-party. Swift's love for the Kansas City Chiefs seems to mirror her love for Kelce.